Health literacy is the degree to which individuals have the capacity to obtain, process and understand basic health information needed to make appropriate health decisions.
Only 12 percent of adults have proficient health literacy, according to the National Assessment of Adult Literacy.
Agency for Healthcare Research & Quality states, “9 out of 10 Americans may lack the knowledge and skills needed to manage their health and prevent disease.”
Low health literacy is estimated to cost the U.S. economy up to $236 billion every year.
J. Vernon, A. Trujillo, S. Rosenbaum, and B. DeBuono. Low Health Literacy: Implications for National Health Policy. University of Connecticut, 2007.